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Recent Survey of Sunrise Residents and Families Reports 92 Percent of Respondents Plan to Request COVID-19 Vaccine for Themselves or Their Loved One Once Available


McLean, VA (December 14, 2020) A recent survey of Sunrise Senior Living residents and families found that more than 92 percent of respondents would definitely or probably request the vaccine for themselves, or their loved ones.* This data point is one of several findings in a recent pulse survey, powered by Qualtrics and completed by more than 8,000 respondents. According to Pew Research Center only 60 percent of all Americans said they would definitely or probably get a vaccine to prevent COVID-19. 

Sunrise recently announced that its senior living communities, which offer assisted living, memory care services, independent living and skilled nursing, are preparing for vaccine clinics to start as early as the end of December. The organization is monitoring for each state’s distribution plans and is in regular contact with its vaccine partner, CVS Health, as well as federal health agencies and officials, to prepare for the much anticipated vaccine clinics. 

“The availability of a COVID-19 vaccine is a bright spot in an extremely challenging year for our residents, families and team members, and we are thrilled to see that residents and families share our excitement about this development. It underscores the trust they have in Sunrise and our partners at CVS Health, who share in our commitment to protect our nation’s most vulnerable population from COVID-19,” said Sue Coppola, Chief Clinical Officer at Sunrise Senior Living and a Registered Nurse. “There is still much work to do as we monitor states’ plans for the rollout of vaccine clinics across the country, but this data is extremely encouraging as we offer vaccination for residents in each Sunrise community.” 

More than 79 percent of Sunrise resident and family member survey respondents say they definitely plan to receive the vaccine themselves, or plan to get their loved ones vaccinated, while 80 percent want to receive the vaccine “as soon as it is available for them.” For those who indicated they would participate in an upcoming vaccine clinic, the potential for side effects (47%) and vaccine effectiveness (30%) are the most common areas of interest. 

In an interview on December 10, former FDA Chief Dr. Margaret Hamburg said that side effects from COVID-19 vaccines are indications that the shots are helping build protection against the disease. “The data does tell us that this vaccination causes some reaction at the time of administration that is fairly routine, but notable if you’re receiving the vaccine,” Hamburg said. On December 11, the FDA announced that it will rapidly work toward finalization and issuance of an emergency use authorization for the Pfizer-BioNTech COVID-19 vaccine. 

Sunrise will encourage all residents and team members at its 275 U.S. communities to participate in the vaccine program, subject to and consistent with federal, state, and local public health laws and guidelines as they evolve, but cautioned that it does not plan to ease its enhanced infection control protocols. 

“An effective vaccine will help reduce the risk of transmission, but we still need to remain vigilant and follow the evidence-based infection control measures that have helped keep our residents and team members safe throughout this pandemic,” continued Coppola. “Mask wearing, social distancing, handwashing and other infection control protocols aren’t going anywhere any time soon, but we have every reason to be optimistic for the future.” 

*Survey responses indicate interest in participating in an upcoming vaccine clinic and are not a commitment to receive the vaccine.

About Sunrise Senior Living

Sunrise Senior Living, a McLean, Va.-based company employs approximately 32,000 people. As of December 10, 2020, Sunrise operated 336 communities in the United States, Canada and the United Kingdom, including 21 Gracewell Healthcare communities, with a total unit capacity of approximately 29,500. Sunrise offers a full range of personalized senior living services, including independent living, assisted living, care for individuals with Alzheimer's and other forms of memory loss, as well as nursing and rehabilitative services. To learn more about Sunrise, please visit

Contact: Nicole Vasile

Corporate Communications


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